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What Are Footer Backlinks?

Footer Backlinks

What Are Footer Backlinks Everything You Should Know About It

As we know that SEO plays a very important role in the role of website reputation and when we talk about off page SEO, it also plays a very important role in building the authority of a website. Today in this article we will talk about a type of backlinks which could be very helpful for your website.

What are footer backlinks?

The links which are placed at the footer of the website to obtain the backlinks are called footer backlinks. The footer of the website is the last section which is the same as for the all pages of your website and helps you very much in SEO of your website. The footer section is separate from the main content. Footer backlinks can highly impact the SEO of your website because it makes new backlinks with every new page because the footer section is aligned with every page and does not change with the page.

You should keep in mind if you want the positive impact on your website with footer backlink make sure the backlinked website must be related to the content of the website which is giving the footer backlink.

Is the footer backlink suit only on the home page or should it be on all pages of the website?

The footer backlink can be placed on both the homepage of the website or at all pages of the website. The placing of the backlink at the footer of the website can be very helpful if you are promoting a single website and it is also considered as the best practice of SEO it generates the automatically new backlinks whenever you post a new article or make a new page.As long as you are working on websites it keeps generating the new backlinks.

Footer Backlinks

Advantages Of Footer Backlinks

1



Footer backlinks appear at the bottom of every page on a website. Because they are always there so people see them often which makes it more likely that they will click on them and visit the linked website or page.



2



If a footer backlink comes from a well known and trusted website then it can give strong link juice to the linked page. This can help increase the reputation of linked websites which may improve its position in search engine results.



3



If footer backlinks link to other pages on the same website like internal linking they can help share the website's strength with those pages. This can make the website's overall SEO very stronger.



4



Footer backlinks are a cheaper way to create links as compared to other methods like guest posting or buying links. As the footer is a regular part of a website adding or changing a link there is also very easy.

Footer Backlinks

Drawbacks of Footer Backlinks

1



Search engines like Google usually give less importance to footer backlinks as compared to the guest posting backlink. This is because footer links are not within the blog and where they would have more meaning and context.



2



If there are too many footer backlinks using the same keywords in the link text, search engines might think that you are trying to manipulate google and this can lead to penalties from search engines like Google.



3



If there are too many footer backlinks or they do not make sense then search engines may mark them as spam. This happens especially if the links seem to be added only for SEO and not to help users.



4



Having too many footer backlinks can make the bottom of the website look unprofessional which can confuse users. This can make the experience worse and cause more people to leave the site quickly.

5



Footer backlinks usually do not have the meaningful articles that search engines like and prefer. Links in the guest post of a website are seen as more relevant and useful because they are directly related to what the page is about.



Broken Link

What is Broken Link?

Broken Link is a hyperlink that leads to a website which does not exists or is dead. Broken link can be internal and external. Whenever you click on a broken link then it takes you to an error page. This error page is usually 404 error. There are many reasons for broken links like there are chances that particular website or link has been deleted. Sometimes there are changes in the URL structure which makes the link broken link. Some technical issues related to server down also creates broken links. Many times, the link target domain is expired or deactivated.

How to Check Broken link?

There are several methods to check the broken link.

  • Online Broken Link Checker

    Manual Check is a time taking process.

    Thoroughly check every hyperlink on your website.

    Click on each and every link.

    Open link into new tab and check which link leads to 404 error page.

  • Broken Link Checker Extensions

    Broken Link Checker Extension is very helpful in finding these links. Because these extensions can automatically detect the broken links and highlights them when you select them.

  • Google Search Console

    This is the most authentic source of checking broken links for your website. For this

    * Simple open your google console.

    * Go to Coverage and performance option.

    * Check for 404 errors in the Errors section.

    These errors indicate the broken links of your website.

  • WordPress Plugins

    WordPress also provides useful plugins that determines the broken links on your website. As a blogger these plugins are very helpful in monitoring the overall performance of a website. These plugins work on automatic process keeps you well informed about broken links.

  • Broken Link Checker

    Broken Link Checker Websites

    There are multiple Broken Link Checker Websites on Internet. We will discuss the top and most authentic platforms which you can use to check the broken links for your website.

  • 1. BrokenlinkChecker.com

    This website is most authentic and time trusted platform for checking the broken links.

    For this you have to visit the official https://www.brokenlinkcheck.com/

    Here You Can Scan Your Website and can find the report.

  • 2. W3C Link Checker

    Visit: https://validator.w3.org/checklink

    This tool is highly recommended for checking links. Which increases the accessibility and conformance to website.

  • 3. Dead Link Checker

    Website: https://www.deadlinkchecker.com

    You Can get the right report of facts and figures regarding the wasteful links for your website.

  • 4. Screaming Frog SEO Spider

    Website: https://www.screamingfrog.co.uk/seo-spider/

    This is Online Platform which also works as downloadable SEO tool. You Can check more than 500 online websites through this platform.

  • 5. Ahrefs

    Website: https://ahrefs.com/broken-link-checker/

    Ahrefs is the best platform for checking overall SEO Metrics of a website. Through this official link checker service of Ahrefs You can check broken links in seconds.

  • 6. Google Search Console

    Website: https://search.google.com/search-console

    This is the most authentic source of checking broken links instead of using google extension or software. Because google search console is itself Google’s developed platform.

  • 7. Dr Link Checker

    Website: https://www.drlinkcheck.com/

    You Can use this platform for checking broken links by entering the target website URL.

  • 8. Sitebulb

    Website: https://sitebulb.com/

    This broken link Checker website works both for Window and iOS users. Very useful for checking broken links.

  • 9. Integrity

    Website: https://apps.apple.com/us/app/integrity

    Integrity is a free tool that is particularly useful for macOS users. Integrity is useful for finding broken links.

  • 10. Xenu’s Link Sleuth

    Website: https://xenus-link-sleuth.en.download.it/

    Xenu’s Link Sleuth is available both for online and download version. You can check one by one website for broken link checking and bulk of sites through downloaded version.

  • Draw Backs of Broken Links

    As we know that Broken Links leads us to website that does not exists or are dead. That is why there are plenty of potential harms and drawbacks of broken links which we as professional should understand.

  • Negative Experience and Feedback

    Broken Backlinks directly impacts in creating negative experience and Feedback of website. With broken links user encounter error pages which increase frustration and negative experience.

  • Increased Bounce Rate

    Second most potential drawback of broken links is increasing bounce rate. Increased bounce rate directly affects the organic traffic. Because users do not consider website with broken links and immediately leave that site. Increased bounce rate also reflects that this website is not fulfilling user needs.

  • Loss of link Equity

    Broken links have major drawback of losing link equity. This is due to the fact that ranking power passing to the destination page is lost. Seo value of internal links of that website also decreases which affects overall rankings.

  • Lower Search Rankings

    Due to broken links website ranking in google research pages decreases to great extent. Because this appears as a sign of poor maintenance of website in google parameters. Google spends heavy budget on crawling of each website and broken link hinder the smooth crawling of google crawler which results in page missing and indexing issues.

  • Loss of Business and Marketing

    Broken Links are very harmful for general blog sites and as well as E-commerce sites. General Blog sites lose their client and guest posing opportunities while E-commerce sites lose potential sales and leads.

  • Poor Customer Engagement in Social Media

    Broken links also affects social media traffic and appearance of website. Because a broken social media links reduces people engagement with website and results in reputation damage.

  • Footer Backlinks

    Google like or dislike footer backlinks for your website

    Google usually does not like footer backlinks for your website. They are considered less important for SEO compared to links in the main content because they can look spammy or manipulative if there are too many so it is better to use footer links only when they are relevant and needed.